Listen.com Offers Free Rhapsody Music Service Access and 49-Cent CD Burning Promotion

The Rhapsody online music service needs more subscribers, so it’s deal time for consumers.

To encourage music lovers to explore and enjoy Rhapsody’s CD-quality music and Internet radio programming, Listen.com and Lycos Music and are offering a “Free Access Week” from February 13-21, 2003.

During this time, you can test-drive Rhapsody for free, with no credit card required. Customers who subscribe during this week will also get 50% off their first three months of service, which brings the price down to $4.95 (US) per month.

“This special offer will enable a wider audience of Lycos Music users to explore their musical passions and enjoy more music through Rhapsody,” says Katie Rae, vice president of product marketing for the U.S. portal of Terra Lycos.

“The number of subscribers who have signed up for Lycos Rhapsody has far exceeded our expectations in their willingness to pay for high quality, value-added services like Rhapsody,” adds Ms. Rae. “This promotion makes it even more convenient – and more affordable – for our users to try.”

At the same time, Listen.com has launched a special promotion that will allow Rhapsody subscribers, both free and paid, to mix, match and burn custom-mixed CDs of their favorite music for just $0.49 per track.

This is the lowest per-burn price available to U.S. consumers through any of the new generation of digital music subscription services.

The special promotional price, half of the normal 99-cent per track cost of burning music through Rhapsody, applies to the service’s entire library of burnable content, including music from the digital catalogs of BMG, EMI, Universal, Warner, Naxos and more than 30 independent labels.

Rhapsody is the only online music subscription service to give subscribers the flexibility to burn individual tracks on a pay-as-you-go basis.

Rhapsody gives subscribers unlimited access to the world’s largest library of digital music, spanning more than 285,000 tracks and 20,000 albums of material from all five major music companies and more than 100 independent labels.

Rhapsody subscribers can burn full albums or custom mix CDs, build their own custom Internet radio stations, listen to professionally-programmed stations, and browse extensive music information and editorial recommendations.

“More than 75% of people who try Rhapsody become subscribers, so we know that our users are very satisfied with the service,” said Dave Williams, vice president of product management, Listen.com.

“Offering 49-cent CD burning lets us reward these existing subscribers, and provides a great incentive for new people to try RHAPSODY. Lycos Music is a great place for this kind of promotion because Lycos helps us quickly reach a large audience of passionate music fans.”

Rhapsody Web Site

AudioWorld Review of Rhapsody

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